SEO Manchester Trip Report - More Black Hats Than Film Noir.
So, as my loyal fans will know - I was over at Manchester this weekend for an SEO social gathering. Well, here’s the lowdown for anyone who wants to read!
Friday
So I arrived about 7 on Friday night at the Britannia hotel and wondered down to the hotel bar only to realise that the downside to being relatively new to the industry is that I didn’t recognise anyone. Thankfully, Rebecca’s comics from SEOmoz have educated me in the subtletys of DaveN’s dialect and I easily picked him out stood at the bar being loud. I shamefully introduced myself and admitted that I didn’t know anyone and Dave was kind enough to point out who everyone was - thanks Dave! I promptly forgot all the names but then got chatting to Dave and I felt right at home being from Yorkshire I think gives you a certain spin on life which I instantly got on with. He also told me all manner of interesting titbits about Microsoft’s plans for (further) world domination.
I then got talking to Simon from Pushon who’s Manchester SEO SERPs were suddenly overrun by all our blogs. Sorry Simon! Hope you’ll get your rankings back one day
We then moseyed on over to Sam’s chop house for some lovely food, I think at this point it’s worth mentioning that Colin (AKA four eyes) did a sterling job of appearing not to have a clue what was going on but at the same time making everything run like clockwork (we didn’t get a chance to chat until Sat but nice to meet you as well!). In particular I loved chatting on Sat when you told me all the great ideas you had for promoting your site then took a long swig of beer and finished with ‘but that seems like a lot of work, so I’m not going to’. Nice to see you have your priorities straight!
Back at the hotel Fri evening I got chatting with Jason Duke (of general fame) and Denise (from Propellernet) when my eyes got opened to a whole host of black hat ideas I’d never thought of. I’m also humbled to say that most of them were outside of my reach! It was quite an experience speaking with Jason, not just because of how MUCH he talks (a lot!) but also how intelligently he talks. A really nice guy too (even if his tactics for clearing a crowded seat were left of left-field!).
As people got tired and went to bed I got chatting with Ben from Conversion Rate Experts who I recognised when he said he ran a site with a squirrel on it (check the site out for yourself!) and a few other guys who’s names I can’t recall!
4am and it was time to call Friday a day!
Saturday
Predictably I didn’t get up early on Sat but had a wonder round Manchester and eventually ended up at the pub where everyone was congregating. Again, the firs thing that I realised is that Dave is loud! He showed me photos of the hilton which quite frankly kicks the Britannia’s ass.
Saturday afternoon was a much more relaxed affair with I imagine people recovering from Friday night. Still, I met up with a local SEOer called James (who I can’t link to since he forgot all his business cards - again, drop me a line or a comment and I’ll link over to you!) from Leeds. Next SEO event in Leeds anyone?
I also met up with some cool guys from Isreal who worked in-house for 888.com. I felt a bit bad since I was wearing a Full Tilt t-shirt at the time
no hard feelings guys!
There was a bit of a group discussion about geo-location which I found pretty useful between Colin, myself and Sean Carlos from Antezeta. Sean is based in Italy and had some great ideas and seemed to be enjoying the easy Italian SERPs and living a nice lifestyle. Good work!
Then James and I got chatting with Cheryl and Nicola who work in house for a big financial company. Unfortunately that was about the last time I talked shop for the weekend. Fortunately, Cheryl and Nicola were a riot and were really good fun to hang out with and educated me on the fact that they are in fact the Original SEO Chicks. Sorry girls. Let the catfight begin!
Over an appalling thai meal (I’m not giving them a link due to their poor service) we had a riot and I met Rob aka evilgreenmonkey. Who we tried to persuade to play poker but he was having none of it. Shame on you Rob having worked for Partygaming I would have thought you’d be up for that!
After that it was more drinking in the hotel bar with James, Nicola and Cheryl. Some really good folks there and a good time had by all.
All in all, a fantastic weekend and met some great people. Thanks to Colin and anyone else who helped organise. If there’s anyone I’ve forgotten or if anyone wants to upload some photos (I didn’t take a camera so have no evidence of the weekend!) then drop me a note in the comments and I’ll link you up. Here’s to next time!
edit: I’m still sleepy from the weekend apparently, forgot to mention that I was surprised at the lack of traditional white-hat SEO agencies there (which is the category I’d place myself in I think…) A lot of people seemed to be either one-man bands, in-house SEOers or blacker than black blackhats. Still, as someone pointed out, the north of England is the blackhat hotbed of the world. Turns out it’s true!
edit no 2: A few people I’d missed the first time around! Stephen from Boney Toad was one of the guys I met Fri night and Zwart on Sat afternoon. Great to meet both of you guys!
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Zwart on Mon (17 Sep) @ 5:07 pm
>> the north of England is the blackhat hotbed of the world
Hehe Tom, I may have mentioned that once or twice. See also
http://www.seocircuit.com/vbgooglemapme.php?do=showmain
and some other, similar, SEO maps BTW
Cheers
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Simon Wharton on Mon (17 Sep) @ 5:30 pm
It was a might fine event that I was rather surprised to find happening in my own back yard. Learnt a lot while I could stay awake. Will definitely try for the next one.
My SERPS are pretty sound, thankyou for asking
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Ben on Mon (17 Sep) @ 7:05 pm
Hi Tom, great talking to you Friday night!
Pleased you enjoyed the event too… I had a great weekend…. thumbs up to Colin and Peter for sorting it all out!
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Julie Joyce on Mon (17 Sep) @ 8:37 pm
This smacks of men who want to see women get into a tickle fight. I’m in.
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Lisa Ditlefsen on Tue (18 Sep) @ 8:28 am
Hi Will,
Shame I couldn’t make it to Manchester, would have been great to finally meet you.
Hey are you trying to stir up a cat fight eh? Lol I have no doubt that Nic and Cher are SEO chicks, I seem to remember Nic and Cher even reading our blog, am I wrong girls. It’s a lot of women that was before us writing about SEO, we never claim to be the first ever chicks in SEO. Although we do have a blog called SEO Chicks, and I don’t think Nic and Cher’s blog is called that. No need to stir up a fuss, we are all chicks that do SEO =)
Now let the games begin…(only joking).
Lisa
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Tom Critchlow on Tue (18 Sep) @ 9:47 am
@Zwart - Sorry I missed you off the list mate good to meet up with you too!
@Simon - glad your serps are ok
nice to chat!
@Ben - Definitely thumbs up for Colin and Peter, was a cracking weekend.
@Julie - Now THAT would be linkbait
@Lisa - It’s Tom here not Will, I know Will is the more famous one (since he spends all day commenting on SEOmoz, but some of us here actually do some work!). Would have been good to meet up though. Sorry for outing you guys but a little bit of healthy competition never goes amiss
(I’m still a subscriber btw!)
Thanks for all the comments guys - see you next time!
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Denise on Tue (18 Sep) @ 2:00 pm
good to meet you too Tom
Happy as I am to be called BH in the same sentence as Jason, I’d better point out that Propellernet is a real white-hat SEO agency (not very traditional admittedly but we still kick-ass strictly whitehat stylee). I only do evil on my own time
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Tom Critchlow on Tue (18 Sep) @ 3:57 pm
Heh - yeah, I should vouch for that too, I’m sure Propellernet are entirely whitehat (as are Distilled) we just shoot the breeze about black hat tactics on our own time (and on our own sites).
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Manchester SEO Pissup Pix ‘n More :: on Wed (19 Sep) @ 12:32 am
[…] Another nice impressionist piece is Tom Critchlow’s SEO Manchester Trip Report - More Black Hats Than Film Noir […]
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shor on Wed (19 Sep) @ 1:01 am
Cool roundup Tom, sounds I’m going to have to make my way to Ol’ Blighty for the next Manchester pissup.
I’m a massive City fan
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Lisa Ditlefsen on Wed (19 Sep) @ 8:20 am
oopsy, sorry Tom, what can I say, I’m crap with names. In Seattle I went around calling this guy Googler 643. Numbers are so much easier to remember =)
Oh and by the way, is anyone going to ad:tech next week? If so I’m arranging a little SEO meet-up on Thursday after the conference in a pub near Olympia. I’ve opened a facebook group called “ad:tech London SEO Meet-Up” Feel free to join us anyone that is around!!
Lisa =)
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- Random babble by Paulh on Wed (19 Sep) @ 10:07 am
[…] Tom […]
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Simon Wharton on Wed (19 Sep) @ 4:42 pm
Lisa
I’ll be at Adtech. Will be fancying some drinks
Cheers
Simon
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Jason Duke on Mon (24 Sep) @ 2:33 pm
It was a pleasure meeting you matey and I am glad to know my “left of left field” room clearing technique would still work today as well as it did in yesteryear
Hey Denise,
Propellernet are a great business but admit it, you love a little bit of the darker stuff
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» Nic n Cher Re-United and On Tour…again Nic ‘n’ Cher: Views on SEM, SEO & Industry News on Mon (1 Oct) @ 8:31 pm
[…] always, it was re-assuring to hear that others share your points of view and experiences. Tom, you might want to watch this space for our Panarama Drama […]